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Store windows have always provided

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a means to entice passers-by

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to enter a store and go shopping.

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Merchandise displayers and window trimmers

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arrange displays of retail goods

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for maximum effect,

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to encourage customers to want to see more

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of what’s displayed in store windows,

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on retail floors,

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and on exhibit at conferences and trade shows.

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Window trimmers arrange furniture,

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backdrops and props,

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as well as signage to label price, sales,

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or other information.

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They work with store managers and buyers

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to determine display priorities,

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with sales staff to coordinate efforts

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and promotions,

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and with housekeeping staff

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to determine appropriate placement.

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Merchandise displayers

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often sketch ideas by hand,

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or may use computer design tools.

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They may use their own designs,

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or work from a design manager’s plan.

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Some create their own props from fabric,

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cardboard, or plywood

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to complement their display,

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and must maintain and store props

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along with mannequins and exhibit materials.

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Creating a pleasing and interesting

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arrangement of products

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takes artistry and attention to detail,

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as well as strong visualization ability.

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Most window display positions

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require a high school diploma or equivalent,

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along with some technical school training

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or related work experience.

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A number of people who work in the field

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have some college or a bachelor’s degree.